Is too much choice an issue and how do you decide what to buy?

Posted by: looklively

22nd Mar 2017 11:05am

Coles and Woolies are following Aldi's lead and cutting the number of product lines they stock as a result of customers finding that too much choice is stressful. So what do you think? - How do you feel about having less choice in the supermarket? What would you do if your usual brand was no longer available? Would you prefer more or fewer brands to choose from? Does having too many brands to choose from make it harder to decide? When you are faced with a wide range of products to choose from, how you make your decision?

Patty

23rd Mar 2017 10:19pm

Firstly, if the choices are there, we have a choice and if they are removed that leaves us with whatever we have the option of choosing between. Life is easier if there are a few better and quality brands than a few just ok brands which we keep ignoring. Why do they ever stock these, you say to yourself. Than it comes down to the retailer to decide; this product is not doing well, I think we should remove from the shelves. We are just making it gather dust on the shelves. So as consumers, do we like variety? In essence; we do, but quality, taste and price are the deciding factor ultimately when it is time to fill our trolleys.

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