Is too much choice an issue and how do you decide what to buy?

Posted by: looklively

22nd Mar 2017 11:05am

Coles and Woolies are following Aldi's lead and cutting the number of product lines they stock as a result of customers finding that too much choice is stressful. So what do you think? - How do you feel about having less choice in the supermarket? What would you do if your usual brand was no longer available? Would you prefer more or fewer brands to choose from? Does having too many brands to choose from make it harder to decide? When you are faced with a wide range of products to choose from, how you make your decision?

jonmic

24th Mar 2017 11:23am

I watched a show where 'choice' was tested and the results were interesting. 15 jars of different flavoured 'product' was offered to customers.... Then 6 jars were offered to the next lot of customers - result, more products were sold with less choice. The more choice we are offered the harder to decide!
As far as favourite products going missing in supermarkets, i would shop elsewhere for original product. I think supermarkets offer the right amount of products...dont have trouble deciding what to buy.

Help Caféstudy members by responding to their questions, or ask your own in Café Chat, and you will get the chance of earning extra rewards. Caféstudy will match these and donate equally to our two chosen Australian charities.

Food Bank Australia not only plays a lead role in fighting hunger, but also a vitally important role in tackling Australia’s $20 billion food waste problem and helping the environment.

Australian Marine Conservation Society are an independent charity, staffed by a committed group of scientists, educators and passionate advocates who have defended Australia’s oceans for over 50 years.

ReachOut is the most accessed online mental health service for young people and their parents in Australia. Their trusted self-help information, peer-support program and referral tools save lives by helping young people be well and stay well. The information they offer parents makes it easier for them to help their teenagers, too.