Food & Drink

Is too much choice an issue and how do you decide what to buy?

Food & Drink

Posted by: looklively

22nd Mar 2017 11:05am

Coles and Woolies are following Aldi's lead and cutting the number of product lines they stock as a result of customers finding that too much choice is stressful. So what do you think? - How do you feel about having less choice in the supermarket? What would you do if your usual brand was no longer available? Would you prefer more or fewer brands to choose from? Does having too many brands to choose from make it harder to decide? When you are faced with a wide range of products to choose from, how you make your decision?

Peter
  • 23rd Mar 2017 08:23pm

I like less brands to choose from but make the quality brands at competitive prices. If my brand was not available I would purchase a near product based on perceived quality of product and price. I like fewer brands but competitively priced and of comparable quality. Too many brands does make it harder to decide if they are similarly priced and of similar quality. If products are of comparable quality I choose purely on lowest price!


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