Food & Drink

Is too much choice an issue and how do you decide what to buy?

Food & Drink

Posted by: looklively

22nd Mar 2017 11:05am

Coles and Woolies are following Aldi's lead and cutting the number of product lines they stock as a result of customers finding that too much choice is stressful. So what do you think? - How do you feel about having less choice in the supermarket? What would you do if your usual brand was no longer available? Would you prefer more or fewer brands to choose from? Does having too many brands to choose from make it harder to decide? When you are faced with a wide range of products to choose from, how you make your decision?

bini
  • 23rd Mar 2017 05:14pm

I think the choice of items in each category is ridiculously excessive. Just look at milk or eggs for instance, I often stand there for a minute to find what I want because often they shift goods around supposedly to make you look at everything else and choose the more expensive items on the eye level shelves. Old fashioned and cheaper products are on the floor level where it often is difficult to see the price tag on the shelf. I also feel these marketing people are out there to screw us for as much as they can coax out of us. I guess that is good business from there point of view.
Cut down choice is good, if they don't have my favoured product anymore I will just find another one, no problem.


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